Big changes are expected at Penton Media, Inc. Only days after David B. Nussbaum succeeded Tom Kemp as CEO, word has it that a much-discussed restructuring is already underway at the Cleveland, Ohio-based business-to-business publisher.
Industry insiders are confident in Nussbaum’s ability to have impact, but say that the newly minted Penton chief will have to make some tough decisions.
In essence, the timing of the Nussbaum appointment may work in his favor as the economy gets better, the company can’t help but benefit. But Penton like the rest of the industry is stuck with some difficult assets like many of their business-to-business titles. “We all know that all of trade magazine publishing I having challenges and they’ll have to live with the properties they have and some are not in growth niches,” says Baran Rosen President Whitestone Communications.
This is an excerpt of an article from Folio: First Day, June 23, 2004.